Mandag d. 15. maj 2000
Britain's Premier League soccer
wants to hold a television screening rights auction similar in
style to that the UK government used to raise billions of pounds
for mobile phone licenses, a Sunday newspaper said.
The Observer newspaper quoted a source from one of the 20
Premier League clubs as as saying they wanted the same "big
effect of value" the government won when it raised 22.5 billion
pounds ($34.15 billion) in open bidding for more mobile phone
The newspaper gave no further details but the Premier League
said last week sealed bids handed in on Wednesday would not
necessarily be the last step in the TV rights auction.
The newspaper said BSkyB was the front runner to win
the rights to screen 66 live games. It said OnDigital -- a joint
venture by media groups Carlton and Granada --
and cable operator NTL were the main contenders for the
The clubs say they could raise up to two billion pounds --
more than three times the amount raised in the last four-year
deal currently held by BSkyB and the British Broadcasting
But the cost of a potential bidding war drove BSykB's shares
10 percent lower on Wednesday.